CSPC: Madonna Popularity Analysis

Britain Madonna Exhibition

Full Length related record Sales

It sounds fairly logical to add together weighted sales of one era – studio album, physical singles, downloads, streams – to get the full picture of an album’s popularity. For older releases though, they also generate sales of various live, music videos and compilation albums.

All those packaging-only records do not create value, they exploit the value originating from the parent studio album of each of its tracks instead. Inevitably, when such compilations are issued, this downgrades catalog sales of the original LP. Thus, to perfectly gauge the worth of these releases, we need to re-assign sales proportionally to its contribution of all the compilations which feature its songs. The following table explains this method.

Remaining Long Format – Part 1 – Compilations

How to understand this table? If you check for example the The Immaculate Collection compilation line, those figures mean it sold 28,100,000 units worldwide. The second statistics column means all versions of all the songs included on this package add for 470,000 equivalent album sales from streams of all types.

The second part on the right of the table shows how many equivalent streams are coming from each original album, plus the share it represents on the overall package. Thus, streaming figures tell us songs from Like A Virgin are responsible for 29% of the The Immaculate Collection track list attractiveness. This means it generated 8,124,000 of its 28,100,000 album sales and so forth for the other records.

As it remains Madonna‘s greatest selling record, The Immaculate Collection represents a tremendous addition to her 80s studio albums. Since 1990, it cannibalized their catalog sales. Thanks to the CSPC approach, everything is assigned back to the original creators of that best of value.

It is key to notice that Like A Virgin is a larger contributor to the success of the compilation than True Blue. That later album sold more during its promotional campaign as the market was going up, so was the diva fan base, plus it got a huge tour supporting it. In the long run though, hits of Like A Virgin kept a bit more relevance, which is shown by this table. Indeed, it isn’t only the main provider of attractiveness of The Immaculate Collection, it is also the strongest component of Celebration.

In the same way, Like A Prayer appears to be a strong strength for the catalog of the icon in spite of being nowhere near as big as a seller as True Blue. A question starts to emerge: True Blue is her best selling studio album in original album sales, but which album is really the most successful record of Madonna?

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Finwion

I hope Madonna’s upcoming Biopic and the recently announced plans of her label, Warner Records, re-visiting her discography will give her catalogue a big boost on streaming, especially for ‘Erotica’.
It is so close to reaching 10M CSPC units, but with recurrent stats this low, it’ll take ages for it to ultimately reach it. Hopefully, her future activities will give it a boost.

XTIAN9119

Can someone explain me how this numbers are calculated ? Sales of Like a Prayer-track between Physical and Digital are a 1.212 MILLIONS CSPS, how this reach almost 18 millions ?

kot

Every ‘medium’ that cointains the song Like a Prayer is taken into consideration. So it’s gonna be its digital and physical sales as a single, but also streaming and all the albums, compillationa and remixes where the song happens to be. Of course there is a special ratio applied to calculate how many copies it ‘sold’.

TapestryCK

Can you post her sales in some other coutries,Such as Portugal,Hongkong,Taiwan and singapore.
I Wonder how many countries she sold over 1 million copies albums
She has 10 album went platinum in Hong Kong,CFOAD is 2XPlatinum
I Live in Hong Kong,she’s really popular in here back in the 80s

WILLOWTAYTAY

Please Update Madonna’s Streams. Here are some fan uploaded videos which were deleted by Warner Records Will you think of those videos? La Isla bonita surpassed 84 million views on Apr.29,2017 https://web.archive.org/web/20170429115549if_/https://www.youtube.com/watch?v=7YzW1nMB9fk Material Girl surpassed19 million views on Aug.24, 2017 https://web.archive.org/web/20170824173047/https://www.youtube.com/watch?v=DNSUOFgj97M Like a Prayer surpassed 23 million views on Apr.19, 2017 https://web.archive.org/web/20170419194007if_/https://www.youtube.com/watch?v=rDnUIXF2ly8 Like a Virgin surpassed 17 million views on May.23,2017 https://web.archive.org/web/20170523070853/https://www.youtube.com/watch?v=zHW5RVvg2v4 Frozen surpassed 8 million views on April.8,2017 http://web.archive.org/web/20170407110006/https://20170407110006/www.youtube.com/watch?v=zetvr04xue4 A Official 4 minutes once uploaded but removed after 2009 It Surpassed 7.5 million views by Dec.2008 https://web.archive.org/web/20081217053204/http://www.youtube.com/watch?v=U9Ch5LTJhS0&feature=related 4 minutes surpassed 46 million views on Sep.10,2008 https://web.archive.org/web/20080910034921/http://www.youtube.com/watch?v=nfUjfioAnKY&feature=related Another 4 minutes… Read more »

Last edited 3 months ago by WILLOWTAYTAY
El Jolito

Her streaming numbers aren’t that great. Rolling Stones, Eminem and Pink Floyd will overtake her eventually.

Cláudius Faria

We never know what is going to happen in the future guys. Especially because her Spotify numbers increase a litlle bit every month, her YouTube views are better than Rolling Stones and Pink Floyd and her new Warner deal.

El Jolito

Thats because she made expensive flashy music videos for the MTV generation. The Stones and Pink Floyd didn’t really bother. You go on to Youtube for the video generally, not so much for the music.

Jazz

Rolling Stones and Pink Floyd debut at a time when music video does not exist. Not because they didn’t really bother. They probably would have bothered to put effort into making videos if they debut in the 80s instead of the 60s.

Dcos

Is the streams of Confessions on the dance floor correct? I think 625 very high

LestGetToIt

i think they also include Youtube

HengeBoy

Wow. RH sold 900K

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