CSPC: Madonna Popularity Analysis

[106/365] Totally 80s

Physical Singles Sales – Part 1

As a reminder, the weighting is done with a 10 to 3 ratio between one album and one physical single.

Madonna (1983) – 1,191,000 equivalent albums

Everybody – 170,000
Burning Up – 60,000
Holiday – 1,850,000
Lucky Star – 650,000
Borderline – 1,240,000

Like A Virgin (1984) – 3,375,000 equivalent albums

Like A Virgin – 4,360,000
Material Girl – 1,560,000
Angel – 1,160,000
Into The Groove – 3,010,000
Dress You Up – 1,070,000
Love Don’t Live Here Anymore – 90,000

True Blue (1986) – 3,651,000 equivalent albums

Live To Tell – 2,020,000
Papa Don’t Preach – 3,280,000
True Blue – 2,380,000
Open Your Heart – 1,300,000
La Isla Bonita – 3,190,000

From 1983 to 1986 the popularity of Madonna increased every month. Singles sales of the likes Holiday or Borderline, over 3 million combined, make it look like the 1983 era was already big. The diva rise to fame was much more linear though. Those songs peaked at #6 and #54 during the year 1984 in the UK, it is after the Like A Virgin fever that their reissues shot to #2 in August 1985 and January 1986 respectively.

That fever was powered by the 4 million selling title track, a song that led the US Hot 100 for 6 weeks, but also by Into The Groove, an incredible smash in Europe. This song went on to sell 3 million copies despite a limited release as it never came out in the US, Canada or Australia. That 1984 era had 3 more million sellers in Material Girl, Angel and Dress You Up to combine for a grand total of 11 million physical singles sold.

A near-impossible tally to beat, it was topped by its direct follow up as hits from True Blue moved 12 million copies. Papa Don’t Preach and La Isla Bonita broke 3 million a piece, Live To Tell and True Blue 2 million while Open Your Heart almost seems to be weak although it sold a strong 1,3 million.

As for sales figures, a clarification is needed. From late 70s to early 90s, two formats were strong, 7″ and 12″. This latter format was double certified by the RIAA, the US organization in charge of providing Gold and Platinum awards. Artists of dancing music were selling a large amount of 12″ singles as they included mixes of those hot tunes.

Madonna was one of them. A song like Angel went Gold for 1 million units in 1985 while peaking only at #9 in the Sales chart, it was due to the single being a 12″ exclusive, meaning it sold 500,000 units rather than 1 million. Most other singles sold well in both formats, which inflates their RIAA tallies by 20-30%.

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I hope Madonna’s upcoming Biopic and the recently announced plans of her label, Warner Records, re-visiting her discography will give her catalogue a big boost on streaming, especially for ‘Erotica’.
It is so close to reaching 10M CSPC units, but with recurrent stats this low, it’ll take ages for it to ultimately reach it. Hopefully, her future activities will give it a boost.


Can someone explain me how this numbers are calculated ? Sales of Like a Prayer-track between Physical and Digital are a 1.212 MILLIONS CSPS, how this reach almost 18 millions ?


Every ‘medium’ that cointains the song Like a Prayer is taken into consideration. So it’s gonna be its digital and physical sales as a single, but also streaming and all the albums, compillationa and remixes where the song happens to be. Of course there is a special ratio applied to calculate how many copies it ‘sold’.


Can you post her sales in some other coutries,Such as Portugal,Hongkong,Taiwan and singapore.
I Wonder how many countries she sold over 1 million copies albums
She has 10 album went platinum in Hong Kong,CFOAD is 2XPlatinum
I Live in Hong Kong,she’s really popular in here back in the 80s


Please Update Madonna’s Streams. Here are some fan uploaded videos which were deleted by Warner Records Will you think of those videos? La Isla bonita surpassed 84 million views on Apr.29,2017 https://web.archive.org/web/20170429115549if_/https://www.youtube.com/watch?v=7YzW1nMB9fk Material Girl surpassed19 million views on Aug.24, 2017 https://web.archive.org/web/20170824173047/https://www.youtube.com/watch?v=DNSUOFgj97M Like a Prayer surpassed 23 million views on Apr.19, 2017 https://web.archive.org/web/20170419194007if_/https://www.youtube.com/watch?v=rDnUIXF2ly8 Like a Virgin surpassed 17 million views on May.23,2017 https://web.archive.org/web/20170523070853/https://www.youtube.com/watch?v=zHW5RVvg2v4 Frozen surpassed 8 million views on April.8,2017 http://web.archive.org/web/20170407110006/https://20170407110006/www.youtube.com/watch?v=zetvr04xue4 A Official 4 minutes once uploaded but removed after 2009 It Surpassed 7.5 million views by Dec.2008 https://web.archive.org/web/20081217053204/http://www.youtube.com/watch?v=U9Ch5LTJhS0&feature=related 4 minutes surpassed 46 million views on Sep.10,2008 https://web.archive.org/web/20080910034921/http://www.youtube.com/watch?v=nfUjfioAnKY&feature=related Another 4 minutes… Read more »

Last edited 3 months ago by WILLOWTAYTAY
El Jolito

Her streaming numbers aren’t that great. Rolling Stones, Eminem and Pink Floyd will overtake her eventually.

Cláudius Faria

We never know what is going to happen in the future guys. Especially because her Spotify numbers increase a litlle bit every month, her YouTube views are better than Rolling Stones and Pink Floyd and her new Warner deal.

El Jolito

Thats because she made expensive flashy music videos for the MTV generation. The Stones and Pink Floyd didn’t really bother. You go on to Youtube for the video generally, not so much for the music.


Rolling Stones and Pink Floyd debut at a time when music video does not exist. Not because they didn’t really bother. They probably would have bothered to put effort into making videos if they debut in the 80s instead of the 60s.


Is the streams of Confessions on the dance floor correct? I think 625 very high


i think they also include Youtube


Wow. RH sold 900K

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