CSPC: Imagine Dragons Popularity Analysis

Original Album Sales – Comments

2012 Night Visions – 5,170,000
2015 Smoke + Mirrors – 1,390,000
2017 Evolve – 1,400,000

Nearly 8 million albums sold after 3 albums. While it’s not record breaking, these numbers are definitely solid for this day and age. The highest pure seller from 2012 is Taylor Swift‘s Red at just 7 million, putting Night Visions not too far from the top albums.

The drop in sales with Smoke + Mirrors was kind of big but Evolve perfectly stopped the fall of their popularity. Since pure sales are less and less relevant, it’s needed to check their impact through remaining formats before painting conclusions though.