Rated recently as the most powerful women in the industry a few months ago by Fortune magazine, Beyonce has been growing a lot since the days of No, No, No hit single way back in 1998 with the Destiny’s Child. Most powerful doesn’t necessarily mean best selling artist though so how the diva stands in comparison to her peers in that field?
It all started in a very standard way with a string of successful eras with her group from 1998 to 2001. During that period, she met and started to date Jay-Z that she married in 2008. Retrospectively, this meeting can be regarded as a tremendous event for the music industry as a whole. The relationship obviously brought several key hits to Beyonce but the pair’s combined strengths also enabled them to invest in various brands from the Brooklyn Nets to TIDAL, developing more and more their status as business powerhouses.
Among the very top selling albums of the last 20 years though, it is all about Adele, Eminem or Britney Spears with no records from the Destiny’s Child, Beyonce or Jay-Z. Does that mean the couple is primarily successful as business associates rather than recording artists? Well, maybe that’s going too far.
As usual, I’ll be using the Commensurate Sales to Popularity Concept in order to relevantly gauge her results. This concept will not only bring you sales information for all Beyonce‘s albums, physical and download singles, as well as audio and video streaming, but it will also determine their true popularity. If you are not yet familiar with the CSPC method, the next page explains it with a short video. I fully recommend watching the video before getting into the sales figures. Of course, if you are a regular visitor feel free to skip the video and get into the figures.