CSPC: Avril Lavigne Popularity Analysis

Digital Singles Sales

As a reminder, the weighting is done with a 10 to 1,5 ratio between one album and one digital single.

Let Go (2002) – 1,106,000 equivalent albums

Complicated – 2,760,000
Sk8er Boi – 2,560,000
I’m with You – 1,550,000
Remaining tracks – 500,000

Under My Skin (2004) – 657,000 equivalent albums

Don’t Tell Me – 710,000
My Happy Ending – 2,120,000
Nobody’s Home – 1,150,000
Remaining tracks – 400,000

The Best Damn Thing (2007) – 2,873,000 equivalent albums

Girlfriend – 11,630,000
When You’re Gone – 3,130,000
Hot – 1,110,000
Keep Holding On – 2,480,000
Remaining tracks – 800,000

Goodbye Lullaby (2011) – 1,590,000 equivalent albums

What the Hell – 6,040,000
Wish You Were Here – 1,150,000
Smile – 950,000
Alice – 1,260,000
Remaining tracks – 1,200,000

Avril Lavigne (2013) – 593,000 equivalent albums

Rock n Roll – 760,000
Here’s to Never Growing Up – 2,080,000
Let Me Go – 410,000
Remaining tracks – 700,000

Orphan – 105,000 equivalent albums

Remaining tracks – 700,000

Complicated, Sk8er Boi and I’m with You were all released before the digital age but their appeal continued in later years. They are all well over a million downloads and ringtones, in fact they sold nearly 7 million combined!

Don’t Tell Me, My Happy Ending and Nobody’s Home are arguably weaker, but with 4 million sales in total they aren’t forgotten either.

Then comes The Best Damn Thing, the first era which enjoyed an already existing digital market. Girlfriend was one of the first monster hits in that format recording stunning results both in downloads and in ringtones sales. Combined, it sold well over 5 million in the US, far more than 2 million in Japan and a total of 11,63 million globally. When You’re Gone and Keep Holding On are both multi-million sellers, contributing to the era total of more than 19 million singles sales.

What the Hell is rarely regarded as a big hit, but its 2,25 million US sales, added to its more than 1 million units in both Japan and South Korea, push the total to over 6 million. Later songs weren’t quite as big with most of them struggling to reach a million sales worldwide in spite of the strong popularity Lavigne has in Asia.