CSPC: Cher Popularity Analysis

https://flic.kr/p/bZAEah

Streaming Sales

Streaming is made up of two families – audio and video. Our CSPC methodology now includes both to better reflect the real popularity of each track. The main source of data for each avenue is respectively Spotify and YouTube. As detailed in the Fixing Log article, Spotify represents 132 million of the 212 million users of streaming platforms, while YouTube is pretty much the only video platform generating some revenue for the industry. Below is the equivalence set on the aforementioned article:

Audio Stream – 1500 plays equal 1 album unit
Video Stream – 11,750 views equal 1 album unit

Equivalent Albums Sales = 212/132 * Spotify streams / 1500 + YouTube views / 11750

Streaming Part 1 (Sonny & Cher)

During the last year, we met various artists with not-so-good streaming figures. We rarely saw abysmal numbers like those of Cher though. I Got You Babe has an OK total of 20 million streams, not so good for a former US #1 smash, but still acceptable. The remaining songs aren’t even worth commenting on. The song 500 Miles falls under 10,000 streams at Spotify.

Obviously, the count of equivalent album sales doesn’t increase much. With artists like Drake, we start thinking that streams are easy, almost unfair, bringing tons of free sales. Nothing is free though. Big streams highlight a large popularity. You may be named Cher, if the public isn’t interested anymore in some part of your catalog, Spotify and YouTube won’t bring you any thing

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AndrewMark

When you update this one would be good you include the album Black Rose (1980), Cher’s rock and roll band.

Ben

Hi, can you please update Cher’s total as her streaming numbers have grown a lot in the last few years. She released an album in 2018 which has 90 million streams on Spotify, also the video for ‘Believe’ has just crossed 100 million views since it was uploaded on her YouTube channel in late 2018. Thanks!

Ben

Hi again! Thanks for the reply MJD, much appreciated. And thanks for that link, I guess it’s somewhat of an update. I was thinking of if it’s possible to see how the accumulated streams affect their parent album.

Also, the article mentions 12 million downloads while the link you posted states 9 million, so can you please clarify what’s the correct estimated figure?

Thanks again.

Peter

Please update Cher’s figures!! I think it has change a lot since the last update

Last edited 2 years ago by cher.universe
Johnny be Good

I was a bit surprised by the low streaming results of “Bang Bang”, given how iconic the song is, but then I realised what happened. Cher’s original version has only 3.5 mln stream on Spotify , but Nancy Sinatra’s version of the song has 73 mln streams on the same platform, so “Bang Bang” is a typical case of a song that has been obscured by a cover version who became much more popular than the original version in the long run.

Alien Reprisal

You should update this. Cher has released a new album in 2019 that was number one worldwide for at least 3 days. Dancing Queen sold considerably well considering her age.

Alien Reprisal

Also, Cher had put out a few other songs under a different name. Bonnie Jo Mason and Sonny and Cher also once were named Caesar and Cleo. I don’t know much about their data, but its something to look into. Do you also have her collaboration with Neneh Cherry and that singer from the Judds Love Can Build a Bridge?

dhhd

https://books.google.com.sg/books?id=sA0EAAAAMBAJ&printsec=frontcover&hl=zh-CN#v=onepage&q&f=false
Believe was 3xP in Turkey, which equals to 300k sales. Based on your Germany:Turkey=25:1 ratio, it was estimated only 50k, so I think you should adjusted the special formulas for Cher.

dhhd

But the pan europe sales you were using the normal formulas

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