Streaming Masters – EXO
EXO was the biggest K-pop group when streaming first exploded. Their songs invaded Asian platforms, from Genie to MelOn to Tencent’s group software.
Love Shot is their most played song on both Spotify and YouTube, but many more of their songs are revealing the band’s long lasting appeal. We review their entire discography, in numbers.
EXO streaming review โ the method
Streaming is made up of audio and video streams. Our CSPC methodology now includes both to better reflect the real popularity of each track. The main source of data for each avenue is respectively Spotify and YouTube.
To factor in the growing impact of multiple Asian countries where these platforms arenโt always the go-to site for music streaming, more sources have been added.
In order to account for their real popularity in each relevant country, the below sources have been used along with the mentioned ratios that reflect the market share of each area.
Audio Streams
โ South Korea: Genie streams * 2.20 (consistent with Gaon streaming numbers)
โ Japan: AWA streams * 100 / 4 (AWA has 4% of the Japanese streaming market)
โ Arabic world: Anghami streams
โ Sub-Saharan Africa: Boomplay + Audiomack streams
โ Elsewhere: Spotify streams * Spotify market shares based on artists’ market distribution
Video Streams
โ China* : QQ video streams * 50 if the song is available for audio stream, QQ video streams * 5 elseway (scale built based on known figures for several major artists)
โ Elsewhere : Youtube views increased by 10% to account for various local platforms
*since Chinese streaming platforms are mostly video streaming platforms, their streams are weighted on par with YouTube streams.
Audio Stream value โ 1,500 plays equal 1 album unit
Video Stream value โ 6,750 views equal 1 album unit
Equivalent Albums Sales (EAS) = ( Spotify * ArtistRatio + Genie * 2.20 + AWA * 100 / 4 + Anghami + Boomplay + Audiomack ) / 1500 + ( QQ views* 50(or 5) + YouTube * 1.1 ) / 6750
Please be aware that when the artist is regarded as the lead act, he is rewarded with 100% of these units, while featured acts share among them a 50% piece of the totals.
EXO streaming review โ the results
Total: 10,336,625 EAS
Want uptodate data? Access updated numbers everyday right here!
EXO: Most streamed tracks (EAS)
1. Love Shot [Don’t Mess Up My Tempo] – 770,000
2. Monster [Ex’Act] – 560,000
3. Ko Ko Bop [The War] – 536,000
4. Call Me Baby [Exodus] – 450,000
5. Tempo [Don’t Mess Up My Tempo] – 398,000
6. Growl [XOXO] – 380,000
7. Obsession [Obsession] – 345,000
8. The Eve [The War] – 302,000
9. Lotto [Ex’Act] – 279,000
10. Don’t Fight the Feeling [Don’t Fight the Feeling] – 279,000
11. Love Me Right [Exodus] – 260,000
12. Overdose [Overdose] – 243,000
13. Power [The War] – 228,000
14. Miracles in December [Miracles in December] – 168,000
15. Blooming Day [Blooming Days] – 163,000
16. Lucky One [Ex’Act] – 162,000
17. Wolf [XOXO] – 158,000
18. Universe [Universe] – 145,000
19. Been Through [Universe] – 139,000
20. Sing for You [Sing for You] – 133,000
Sources: Spotify, YouTube, AWA (app), QQ, Genie, Anghami, Audiomack, Boomplay.
You may be interested in…
… More K-pop focused studies
… streaming tops and tools
