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Taylor Swift albums and songs sales

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(@Tommy)
Viral on Spotify Guest
Joined: 6 years ago
Posts: 227
 

I think given Taylor's historic year I'd love if they'd write an article about it.


   
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(@domino13334)
Garage singer
Joined: 1 year ago
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2023+ Nov/Dec 2022

Taylor Swift 0.6M
Fearless 4M
Speak Now 5.6M
RED 4.5M
1989 9.8M
reputation 4M
Lover 5.8M
Folklore 4.5M
Evermore 2.8M
Midnights 10M


   
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(@Tommy)
Viral on Spotify Guest
Joined: 6 years ago
Posts: 227
 

So roughly 52m?


   
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(@TaylorFan)
Signing a deal Guest
Joined: 1 year ago
Posts: 50
 

Nice makes me curious about which are 12 biggest month period in her career. Either from 21 oct 2022 to 20 oct 2023 or 1 Jan 2023 to 31 dec 2023!


   
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(@domino13334)
Garage singer
Joined: 1 year ago
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2023 growth from 139 to 187.8 Million units. 48.8 Million.
The October to October window was smaller like just 41 Million+ units.


   
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(@TaylorFan)
Signing a deal Guest
Joined: 1 year ago
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Insane. She sold 5.9 million pure in usa. Worldwide must be around 8 million atleast ( excluding china sales ). On way to 100 million pure one day even without china downloads ( they r pure for me though )


   
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(@TaylorFan)
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Joined: 1 year ago
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End of 2024 gonna be crazy. From tagged along with rihanna and Adele as Trinity of generation, she will have minimum of 100 million eas gap with them. 130 million gap with gaga. No-one would've expected it in 2019 and with supposed lover underperformance in streaming back then. Now it is her biggest catalog and a classic.

Btw soon folklore will join 7 billion club on Spotify to become her fifth album to do so ( she is only artist to have four do that ). Though original 1989 and repu will not reach 10 billion anytime soon thanks to rerecordings. But what a catalog. Pure sales, downloads, streams, tour. Just incredible all around dominance never seen this century. Her career going bigger from 14th year is exceptional. A new album ts11 is guaranteed smash at this point.


   
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(@mjd)
Member Admin
Joined: 9 years ago
Posts: 1768
Topic starter  

Just a small word on the Chinese downloads: they are virtually gone.

With the increase of streams and the regulated market, next to no foreign album is available by now, including Taylor's albums, it hasn't been something profitable for quite some time. Speak Now TV kept selling until August 21 only, Midnights was removed Feb 13, and her classics like Lover stopped selling way before, July 19 2021 for that one.


   
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(@TaylorFan)
Signing a deal Guest
Joined: 1 year ago
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So new releases won't be released there? How we gonna get data from there😭
What do u agree about counting the already sold downloads like pure sales as we did with iTunes one


   
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(@mriv13)
Garage singer Customer
Joined: 3 years ago
Posts: 10
 

Luminate just posted their annual report for 2023, and 1989 (TV) sold 1.975m combined physical and digital units. Considering how extremely close that is to yalls estimate, I’m curious how many units yall have it selling outside the US and China. Is it really just 7500?


   
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(@Tommy)
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Joined: 6 years ago
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1989TV sold 185k pure sales in the UK alone, so there must be either a limitation to estimating data, or there is just an error going on.


   
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(@mjd)
Member Admin
Joined: 9 years ago
Posts: 1768
Topic starter  

Hi mriv13!

Actually it's more down to a method issue so far. While in the future I think we will be able to directly map sales updates with new US/Uk weekly charts to make them really accurate immediately, for now the auto-sales update is based on yearly trends. It works decently for catalog albums, but for albums which were new when the article was published and in the run up for Christmas, the number will first be deflated until it catches up.

In the case of 1989 TV, it was estimated at 1.79m as of Oct 26, and its yearly expected figure was 1m units, meaning that if we don't change anything, by Oct 26 2024 the number will be calculated on 2.79m. As the script is built for all albums, which are mostly legacy titles, it distributes the yearly forecasts equally throughout the year, which is why right now the number shown is deflated.

What's good is that the model is flexible enough to change the total sales estimated and the yearly forecast at any time. That's why I built it that way, because in the future I can imagine just uploading a sheet with weekly sales for all albums, from all artists, and everything gets updated accurately. The only thing that needs to be done technically is that I should add one update date. For now we have 1 per album, so the forecast of sales and the calculation of streaming daily averages are based on the same date. If I change 1989 TV to its now sales total, it will mess up the "LD" (Last Day) streaming calculation, although it's no big deal as it's only a display flaw, total numbers will be accurate.

Oh by the way, maybe what's of more interest for you, after a very quick check 1989 TV is on roughly 2.65m WW for 2023 pure sales.


   
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 Nnnk
(@Nnnk)
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Joined: 3 years ago
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Do we think she can join 100 million pure sales club by looking at how she has sold estimated 8 million pure sales ww just last year …


   
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(@TaylorFan)
Signing a deal Guest
Joined: 1 year ago
Posts: 50
 

Yes look like so . She is about 65 million pure even if we disregard Chinese downloads as pure ( now they r dead too acc to mjd ). From 2024 to 2029 , I see her loving around another 30 million pure sales as she is great catalog seller. 100 million pure is done deal imo. Her all around format success is unparalleled


   
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(@martin)
Member Moderator
Joined: 7 years ago
Posts: 323
 

I wouldn't say her all round format success is unparalleled, as acts like The Beatles, Michael Jackson, Queen, Eminem etc all have outstanding success across most formats.


   
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