So, are you ready to see a countdown of the best selling artists of the 2010s?
A decade ago, the music industry was completely different. We still had record players at home, downloads was the big thing, Adele and Drake were promising newcomers at best and nobody had heard about streaming platforms.
For artists, that’s the tricky part. A decade is long enough to see a completely new generation of music consumers replace the former one.
That’s why it takes you a lot of appeal to remain on top and why this list is made of the truly biggest artists in the World…
Map of the Soul: Persona, the new bomb from K-Pop masters BTS, records an absolutely impressive first week on Spotify at 98 million streams with a mere 7 songs. How does that compete against the top performers ever?
Many of you enjoy advanced analytics. Others love to follow closely their favorite artists. In both cases, you will adore this piece of data! Do you know when an artist reaches his peak? After how many albums, or how many years? How he does it? Does he use the Christmas market, or build anticipation with a long hiatus? After peaking, who drops the most, females, males or bands? Nobody ever answered these questions. Well, nobody up to today as all these questions are addressed right here.
The IFPI has now published the most awaited list of the year: the official Worldwide Top 10 best selling albums of 2017. Expectedly, Ed Sheeran‘s Divide leads the way. The ranking still includes several strong surprises!
Please be aware that only albums from labels which do communicate their data to the IFPI are listed. For this reason BTS, EXO and Namie Amuro are missing.
Now that I’m covering the nonsense which is being said here and there about Taylor Swift‘s mega-hyped new album let me point out more piece bad press on that subject. We can allow bloggers or small entities to make mistakes at times, but when you are named Forbes the expectations are View More
I know you wonder what you are doing here. If you will change your behavior, that’s most likely not me who’s going to tell you that. Well, I still will. Choices do not need to be conscious to happen. Streaming creates different dynamics, a different way to live music experiences. When deciding which artist you go after, your choice may not be the same if you are on a retailer or logged into Spotify. View More
Living species always need to adapt to their context in order to survive. For businesses, the situation is no different. As streaming is fully changing the music industry, its actors, both the labels as well as the artists need to update their way of building their careers in order to stay relevant. Which adjustments do they need to do? Can all artists react positively or are some of them poised to fallinto obscurity?
As we pointed out inside the first part of this set of 3 articles, the Media which links the music industry to the general public, is fast transitioning from View More
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