Case Study of the concept: Adele
Let’s apply this concept to a real case. Below table provides EDS of all records of Adele. Please keep in mind she has registered so far 84,15 million EAS so this figure is calculated to define the Catalog Share of its content for all lines of the table.
When we mix together all products as if they were the same, Adele sold 223 million records. Thanks to the CSPC, we removed flaws related to formats and concluded that she sold 84,15 million EAS. Now, thanks to EDS we see that they sold 39,2 million times the cumulative worth of her catalog. It’s like saying that consumers purchased 39,2 million times her catalog through various combinations of 5,70 records or 2,15 equivalent albums on average.
These last ratios are fundamental: consumers effectively got the full value of Adele‘s discography every 2,15 EAS which isn’t surprising giving the small size of her catalog. The needed 5,70 purchases to do so because of cheap downloads and streams.
It would be really nice if you guys could update this list. Someone like Elvis should obviously be included. You guys do amazing work!
“If two artists sold 50 million CSPC units each, but the first one issued 10 albums and the second one issued only 2, it is rather clear that the former has been the most successful.“
Why?! It’s not logical imo. If you sold just 2 albums by 50 mln you’re more successful then that who needed 10 albums for this achievement. And because of it MJ the most successful ever. Isn’t it?
Hello,
i like this concept, but i have a question.
I understand that it is very very hard to go into the 500+ point range. However, I see some of the biggest modern day global superstars in the 150-250 point range. They are on top of the worldwide year-end sales lists, enjoy longevity for many eras, have build a massive loyal fan base and promote their work as much as possible over months. So what is the main reason those are failing to go into the 400-500 point range? Anything they could do about that?
Kill ’em all on besteveralbums.com is the eighth best album of the year, not among the top five.
https://www.besteveralbums.com/yearstats.php?y=1983
[…] to our new ASR (Artist Success Rating) concept, we know that their sales represent 21.94 million times the purchase of their entire discography. […]
Very interesting concept MJD!
Once again you came up with an exciting tool, concept for industry