CSPC: Mariah Carey Popularity Analysis

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Digital Singles Sales – Part 3
The Emancipation of Mimi (2005) – 1,110,000 equivalent albums

It’s Like That – 800,000
We Belong Together – 3,400,000
Shake It Off – 1,400,000
Say Somethin’ – 200,000
Don’t Forget About Us – 1,000,000
Remaining tracks – 600,000

E=MC² (2008) – 765,000 equivalent albums

Touch My Body – 3,200,000
Bye Bye – 1,200,000
Remaining tracks – 700,000

Memoirs of an Imperfect Angel (2009) – 690,000 equivalent albums

Obsessed – 2,500,000
Angels Cry – 600,000
I Want to Know What Love Is – 500,000
Remaining tracks – 1,000,000

Merry Christmas II You (2010) – 315,000 equivalent albums

Oh Santa! – 500,000
When Christmas Comes – 800,000
Remaining tracks – 800,000

Me. I Am Mariah… The Elusive Chanteuse (2014) – 390,000 equivalent albums

#Beautiful – 2,000,000
You’re Mine (Eternal) – 200,000
The Art of Letting Go – 150,000
Remaining tracks – 250,000

Orphan – 540,000 equivalent albums

I’ll Be There – 200,000
When You Believe – 700,000
I Still Believe – 200,000
Endless Love – 300,000
I Know What You Want – 1,000,000
Triumphant – 300,000
Remaining tracks – 900,000

Reaching hits issued during the digital era – although it was just getting started when The Emancipation of Mimi came out – figures overall are much more healthy. At 3,4 million We Belong Together doesn’t seem so big. We need to consider that the South Korean market and ringtones had yet to grow and that even downloads in the US were still rather modest. This is why Touch My Body or even Obsessed haven’t sold that much less in spite of being nowhere near as successful.

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Anon

Hi MJD,

Is there any way you can explain how her album “Merry Christmas” was recently certified 8x Platinum? It was certified 6x Platinum in 2019, so the jump seems hard to figure out.

Also RIAA has had some other album certs that are confusing recently. Kanye West & Jay-Z’s “Watch the Throne” is certified 5x Platinum, even though the equivalent units seem to be barely past 3 million!

Thanks

Sweet Serenity

I think merry christmas was already eligible for 7×/8×platinum in 2019 but Mariah’s label only paid for the 6×platinum cert.

Jazz

Probably her record label havent issued for a re audit on the album for quite some time, and when they finally request for an audit, the album jump from 6-8 million.

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