CSPC: Mariah Carey Popularity Analysis

Mariah Carey - Memoirs Of An Imperfect Angel I-Tunes Digital Booklet musicistheheartofoursoul-004

Physical Singles Sales – Part 2
Daydream (1995) – 2,321,000 equivalent albums

Fantasy – 2,590,000
Underneath the Stars – 10,000
One Sweet Day – 3,260,000
Open Arms – 260,000
Always Be My Baby – 1,610,000
Forever – 5,000

Butterfly (1997) – 1,191,000 equivalent albums

Honey – 1,740,000
Butterfly – 110,000
My All – 2,080,000
The Roof – 30,000
Breakdown – 10,000

Rainbow (1999) – 1,176,000 equivalent albums

Heartbreaker – 2,050,000
Against All Odds (Take a Look at Me Now) – 560,000
Crybaby – 380,000
Thank God I Found You – 930,000

Glitter (2001) – 327,000 equivalent albums

Loverboy – 770,000
Don’t Stop (Funkin’ 4 Jamaica) – 50,000
Reflections (Care Enough) – 120,000
Never Too Far – 90,000
Never Too Far / Hero – 60,000

At the top of her game in the mid-90s, Mariah kept the train rolling with the release of Daydream. Three singles were issued from it in the US – all chart toppers, amassing the absurd total of 26 weeks at the top and 50 inside the Top 10. The biggest of all was One Sweet Day, one of the rare 2 million selling singles in the US and arguably the longest running #1 smash of all-time with 16 weeks at the top. Combined, Daydream hits sold 7,7 million units, the biggest era in this category for the artist.

Both Butterfly and Rainbow sold much less in album format than Music Box or Daydream. Regardless, both had terrific hits. The former had Honey and My All, two very solid sellers, while the latter had Heartbreaker. Amazingly, all her albums issued during the decade contained at least one #1 single.

This run was shot down by the Glitter era with Loverboy peaking at #2 and subsequent singles not even getting properly issued in the US, as the album’s reception was terrible.

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Is there any way you can explain how her album “Merry Christmas” was recently certified 8x Platinum? It was certified 6x Platinum in 2019, so the jump seems hard to figure out.

Also RIAA has had some other album certs that are confusing recently. Kanye West & Jay-Z’s “Watch the Throne” is certified 5x Platinum, even though the equivalent units seem to be barely past 3 million!


Sweet Serenity

I think merry christmas was already eligible for 7×/8×platinum in 2019 but Mariah’s label only paid for the 6×platinum cert.


Probably her record label havent issued for a re audit on the album for quite some time, and when they finally request for an audit, the album jump from 6-8 million.

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