Understanding: The Impact of Streaming versus your Fave Artist (& his label)

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Living species always need to adapt to their context in order to survive. For businesses, the situation is no different. As streaming is fully changing the music industry, its actors, both the labels as well as the artists need to update their way of building their careers in order to stay relevant. Which adjustments do they need to do? Can all artists react positively or are some of them poised to fallinto obscurity?

As we pointed out inside the first part of this set of 3 articles, the Media which links the music industry to the general public, is fast transitioning from Continue reading “Understanding: The Impact of Streaming versus your Fave Artist (& his label)”

IFPI 2015 Year End Report Analysis

Knowledge Wall - Transmission Global Summit 2011 - Victoria, BC

Hi guys!

Today the IFPI had the good idea to publish their yearly music industry report. It refers to 2015 year from Continue reading “IFPI 2015 Year End Report Analysis”