There is a kind of artists who have been around for long, that have never been the biggest selling force in the world and who suddenly just happen to be massive. Drake is one of them.
After his young years spent in acting within’ Canadian TV series Degrassi, Drake jumped into the typical road of rappers. That way includes independently released mixtapes, an EP and then ultimately the signing with a major label, which on his case happened in 2009 after the success of his EP So Far Gone earlier that year.
The Canadian artist is well known for being basketball team Toronto Raptors number one fan. Ironically, the rapper has been following exactly the same path as the current start of this team, DeMar DeRozan. A mere four days before his signing for Young Money label, owned by Lil Wayne, DeMar DeRozan was drafted by the Raptors. In the same way that DeRozan became big inside the NBA in 2010 going from 8 to 17 points per game, Drake came from a Gold EP in the US to his first Platinum LP Thank Me Later in 2010. Then, from 2011 to 2015 DeRozan kept growing slowly until reaching All-Star status. From 2011 to 2015, the success of Drake remained consistent too. By the start of 2016 season, Toronto shooting Guard stepped up strongly with a 34 points average over the first 7 games. This has been the year of Drake‘s definitive breakthrough too as his Views album gave him a new dimension on a worldwide scale.
What we feel about an artist success is not always verified on numbers though. While we do have PER – Player Efficiency Rating – for basketball players, we had no valid indicator to accurately rate a music star. Well, we had none until I introduced to you the Commensurate Sales to Popularity Concept! Let apply it to the subject of today, Drake!
As usual, I’ll be using the CSPC in order to relevantly gauge his results. This concept will not only bring you sales information for all Drake‘s albums, physical and download singles, as well as audio and video streaming, but it will also determine his true popularity. If you are not yet familiar with the CSPC method, the next page explains it with a short video. I fully recommend watching the video before getting into the sales figures. Of course, if you are a regular visitor feel free to skip the video and get into the figures.