Streaming Part 2
Initially some kind of flop up on release, Plastic Beach is proving to be a much more solid album than expected. All its songs are on 4 million streams or more with five songs well past 10 million, representing a total of 265,000 equivalent album sales. This is almost 20% of its pure album sales, a share which is poised to grow in the future.
Similarly, The Fall registers as much as 20% of its pure album sales from streams too, although on a much lower scale. Once again, the streaming consistency is impressive.