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Taylor is now the fastest artist to hit 10B streams on Spotify in a calendar year, she did it within 161 days. A very impressive achievement considering she hasn't release new album yet so far this year. With Speak Now TV coming next month + unprecedented tour boost, it's almost guaranteed that she will do 20B heck 25B streams seems doable by at end of this year.
Admin tends to update stats prior to new album release. Therefore, I expect Taylor to surpass Babra by this month, and most likely Whitney too by end of July. She's definitely coming for Mariah in 2024 and then Celine will be next in line.
She also became the first artist ever to have 5 albums reach 5 billion streams today!
2010s songs :
Post Malone - Sunflower 2.6m
Taylor Swift - Cruel Summer 2.4m
Tyler The Creator - See You Again 2.4m
Arctic Monkeys - I Wanna Be Yours 2.4m
The Weeknd - Die For You 2.1m
The Weeknd - Starboy 2m
Tom Odell - Another Love 1.8m
Taylor Swift - Blank Space 1.8m
Taylor Swift - Style 1.7m
The Neighborhood - Sweater Weather 1.6m
Taylor Swift - Enchanted 1.5m
It seems Cruel Summer is still gaining steam as well, it is growing rapidly on Radio, hitting new peaks on US iTunes, Apple Music, and Amazon, and just reentered the Austria and Portugal Spotify charts for the first time since 2019. Perhaps this week it can hit 3m with Brazil and Mexico ticket sale boosts!
She needs an average of 52.3M daily streams until the end of 2023 to break the record for most streams in a calendar year (20.4B - Bad Bunny). In order to reach 25B streams she needs an average of 74.8M daily streams, a bit less than what she is doing right now but this boost won't last forever. Speak Now TV's performance will be key.
Oh she also has two songs in the 2000s top 5 :
Coldplay - Yellow 1.7m
Coldplay - Viva La Vida 1.6m
Eminem - Mockingbird 1.5m
Taylor Swift - You Belong With Me 1.3m
Taylor Swift - Love Story 1.3m
Keane - Somewhere Only We Know 1.3m
Arctic Monkeys - 505 1.3m
Eminem - Without Me 1.2m
Kanye West - I Wonder 1.1m
Eminem - The Real Slim Shady 1m
Speak Now TV and the possible boost from international tour dates. I think that could open up some new markets and broaden her reach a bit.
It's official! Cruel Summer has been sent to radio as an official single after receiving significant airplay!
It's rising quite well on Apple Music, stable on Spotify, radio will obviously pick up a lot more after it impacts. Everything is going right for it!
I am just pointing out coming to la and doing huge numbers isn't insane as you think because many did it
Swifties are really argumentative, damn.
Closing in :
Taylor Swift - Cruel Summer 2.8m
Post Malone - Sunflower 2.7m
Tyler The Creator - See You Again 2.5m
So it's not insane because Coldplay, Madonna and Michael Jackson also did it? Do you know how absurd that sounds?