Destroying Myths: Fake 10 million sellers

Fake t-shirt 2

When someone from the general public gets into a website regarding music charts and sales, the first thing that will strike them is how wrong every claim they’ve been reading in mainstream news is. As the general description of my blog is One step closer to being accurate, I feel the need to turn down some tenacious fanciful sales claims, which is why I’m introducing this new master series, Destroying Myths.


More often than not fake claims are attributed to major labels, which believe it or not, rarely make totally fake comments. Instead, their marketing teams naturally publish news aiming to promote their artists and, while doing so often describe the reality in a very favorable way, ideally creating confusion among uneducated readers. A song that reached #1 on a very minor Billboard chart will suddenly become a “US #1 hit”, “10 million records” in a label publication will become “10 million albums” in most press and so on. If you add to that shipment against retail sales confusion as well as strict figures against track / album equivalents, the result is a huge mess.

Still, every time a label makes an official statement about record sales, it will have to pay the related artist royalties accordingly. Thus, unlike what most people will tend to believe, they truly do not want to inflate sales figures. This is why they will try to create confusion but never drop numbers out of nowhere. The fake claim will instead come from someone who’s legally responsible for label rights, such as the artist themselves or their management team. This being said, the biggest source of fake claims is still the poor interpretation by Media and readers that go on publishing bad quality second hand news.

There are many, many fake claims that came out over the years. Today I’ll be focusing on one of the most fiercely defended by die hard fans, the fake 10 million selling albums. An extensive list of major artists to have 7-9 million selling albums that are constantly reported as a 10-million album. In fact, it sounds so much better! Wishful thinking is often the enemy of fans and the reality much more unpleasant. At least as I’ll be posting a whole bunch of inflated albums, I hope you won’t believe I’m hating 🙂

Time to return some accuracy proceedings, let’s go!

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But the “A Star Is Born Soundtrack” CSPC analysis in this very site, the album has 15 million equivalent sales. Did she reach this ammount of sales in a short period of time since this has been posted, or are you talking about original sales?


how is it that Mariah’s figures on here are higher than what is on her Popularity Analysis article?


“Divas group” comments aside, how did you determine that ‘Invincible’ only sold 7.4 million instead of 10 million? I don’t see your sources or screenshots in the written piece of the article. I’m genuinely curious.

May Holland

Youre questioning MJs popularity? When he sold 50 concerts in 4 hours in LONDON when he was 50 years old… MJ didn’t like touring and rejected to do so for the album. In retaliation Sony cut funding and promotion. As we know now, MJ want cut out for touring at an old age. It was too much for him. Although he probably could’ve got away with doing one or two shows here and there..


What does any of this have to do with Invincible’s sales?

Last edited 1 year ago by Al
Jarrad Hurley

Invincible started out as one of Michael’s fasted-ever selling albums but Sony cut all promotion for it within three months of release and defunded Michael’s planned film clips. It’s unfair to call the album a flop when you consider how well it did in the period when it was actually active – And it did that on the power of only one song that was promoted. I am not going to say Invincible was an incredible album (it wasn’t). But the album had a lot more potential than it showed and Sony didn’t allow it to find its feet. Certainly… Read more »

Pat Smith

Both Sony and Michael Jackson cut all promotion. Michael Jackson refused to perform Invincible songs when he had opportunities to do it. Instead, he decided to perform old stuff like Dangerous (2002) or Man In The Mirror (2001). That’s a strange way to promote his new album… He could have made more sales if he had just decided to perform his new songs. Michael Jackson also refused to get involved in his own video for “Cry”. How can he expect that the album Invincible will get some hype with such a bland video? That tends to show that he was… Read more »


Sorry but was Sony that refused to authorize MJ to perform the new songs. Always Sony decided to stop all kind of promotion ( including cutting short the budget for the Cry video and that’s why M Wasn’t in it ). In a radio interview before the release of the album MJ said clearly that he had planned to do a video for Umbrekable, the lost children and whatever happens at least and after that other kinds of promotions, maybe also a tour. He worked really long and hard as always on this record and had no reason at all… Read more »


Question is which of these albums held up & still sound fresh? Imo Invincible sounds better as time goes on

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