CSPC: Bob Marley Popularity Analysis

Bob Marley muerte foto

In an era in which everybody who achieves 15 minutes of fame is labelled a “Legend!!!” – like comments by some, we may wonder which word would fit well someone of the stature of Bob Marley. The utterly iconic Reggae singer crossed over cultures, boundaries and generations to become way more than a simple singer. He is one of the World’s main flagships of love, peace and respect. More than 36 years after his death Marley‘s face remains widely known in every View More

How streaming will change your way of enjoying music

Your secrets

I know you wonder what you are doing here. If you will change your behavior, that’s most likely not me who’s going to tell you that. Well, I still will. Choices do not need to be conscious to happen. Streaming creates different dynamics, a different way to live music experiences. When deciding which artist you go after, your choice may not be the same if you are on a retailer or logged into Spotify. View More

How your fave artist will adjust to streaming

1412_0414 Coyote

Living species always need to adapt to their context in order to survive. For businesses, the situation is no different. As streaming is fully changing the music industry, its actors, both the labels as well as the artists need to update their way of building their careers in order to stay relevant. Which adjustments do they need to do? Can all artists react positively or are some of them poised to fallinto obscurity?

As we pointed out inside the first part of this set of 3 articles, the Media which links the music industry to the general public, is fast transitioning from View More

How streaming will change the music industry

No Gravitation

Streaming is organically increasing. When I first wrote The Music Industry, an infinite journey way back in early 2014 I concluded the study with the chapter titled The Future, which determined how the industry would be by 2020. One section in that article covered Streaming vs Downloads, the War is open. In fact, for most people it was still unclear that streaming was going to take over from downloads – let alone physical sales. Half-way between 2014 and 2020, there is no doubt anymore about streaming dominating the industry. Plenty of questions remain though. View More

Understanding: the true sales of Michael Jackson’s Thriller

Michael_Jackson_Thriller_dancing

In 1983, long before the Night King, Michael Jackson was the one terrorizing the World… and he did it in incredible fashion. In its March 17, 1984, edition, Billboard printed an article telling us that Michael Jackson‘s cult album Thriller had become the greatest selling album of all time ahead of the soundtrack for Saturday Night Fever. This fact remains as true today as it was then. Who’s gonna bet on its sales figures though? Some say View More