Through the years, the charts and sales community have been accessing more and more information. Areas of sales that remained black boxes for long are now kind of familiar, for example music clubs and sales in some Latin American and Asian markets. A couple of months ago, I presented a new way to accurately gauge success with the help of YouTube Insights, providing a method to put numbers based on factual information rather than wild guessing. Today, I’m happy to say that the wild guessing era is over. A massively powerful tool fills in every data hole that remained up to now. Here is how to move from subjective estimations to accurate systematic processes.
If his album sales are subject to various utopic myths, Elvis Presley‘s singles sales aren’t a mystery at all. Fact is, he sold an insane number of them. More than anyone who debuted after him, that means more than the Beatles, among many others.
A few days ago we went through the 101 albums by Elvis Presley that have been certified by the RIAA in the US. While it was already an enormous task, that was only one part of the picture. In fact, less than a third of his official US releases achieved a Gold award or better.
It’s time to activate the Elvis Presley mode. I feel sorry about those for who his music is not their cup of tea, but the next weeks will be all about him! It has been two years since we applied our Commensurate Sales to Popularity Concept for the first time and we went on to treat 99 artists since then. To celebrate the 100th article, the King was the obvious choice.
The career of Meat Loaf has been a one-of-a-kind story since day one. He is nowhere and everywhere at the same time. Acting, singing and performing he built a curriculum vitae insanely impressive in comparison to his own fame. Among his stand-out moments feature the iconic album franchise Bat Out Of Hell.
From the perspective of a European, it seems unbelievable that Aerosmith debuted 45 years ago. They did though and among 70s bands, they smashed the 90s like no one else. They compete with the likes Eagles, Metallica and Bon Jovi for the title of most successful American band ever. Where do they stand then?
We love stories of books and movies. We also love music. What about telling the story of the music industry then? Studying history is a key factor of success for upcoming challenges. The industry of music has been going through ups and downs for over 150 years, but we hardly know a thing about it. Get to know it all from the first origins of the music industry to worthy insights about streaming. Incredibly enough, you will see that everything that is changing now was one way or another already written in the past.
Many of you enjoy advanced analytics. Others love to follow closely their favorite artists. In both cases, you will adore this piece of data! Do you know when an artist reaches his peak? After how many albums, or how many years? How he does it? Does he use the Christmas market, or build anticipation with a long hiatus? After peaking, who drops the most, females, males or bands? Nobody ever answered these questions. Well, nobody up to today as all these questions are addressed right here.
It’s the ultimate purpose of all charts and sales discussions: define which album is a success and which one is a flop. There are thousands of ways to compare records and as many misleading facts to highlight wrongful conclusions. Obviously, there isn’t a manager nor a stan in the world that will accept that his favorite act flopped. It’s their job to point out every minor argument to have the general public believe he did well. Regardless, the truth doesn’t lie.
Here comes the last step of our journey in the past: the 60s! In this decade, we can notice two significant events: the rise of the concept of studio album as well as The Beatles‘ amazing career. Does an album of the Fab Four lead this ranking of the most successful albums issued during the 60s? Or do The Rolling Stones, who are often described as their greatest rivals, take the first place? You will find the answer in this new list from the Data Collector!