CSPC: Kylie Minogue Popularity Analysis
Streaming Sales
Streaming is made up of two families – audio and video. Our CSPC methodology now includes both to better reflect the real popularity of each track. The main source of data for each avenue is respectively Spotify and YouTube. As detailed in the Fixing Log article, Spotify represents 132 million of the 212 million users of streaming platforms, while YouTube is pretty much the only video platform generating some revenue for the industry. Below is the equivalence set on the aforementioned article:
Audio Stream – 1500 plays equal 1 album unit
Video Stream – 11,750 views equal 1 album unit
Equivalent Albums Sales (EAS) = 212/132 * Spotify streams / 1500 + YouTube views / 11750
Streaming Part 1
Well, figures do not require much comments. The singer’s early hit singles barely register a few million streams on Spotify while her album tracks are completely ignored. These 3 albums combined have under 30,000 Equivalent Album Sales (EAS) from streams.