Streaming Masters – Blackpink

Blackpink is the only K-pop group that’s not BTS to have charted on the Hot 100 in recent years, but how close do they come to their male counterparts and how do they compare to other girl groups? This article might answer your questions.

Method

Streaming is made up of audio and video streams. Our CSPC methodology now includes both to better reflect the real popularity of each track. The main source of data for each avenue is respectively Spotify and YouTube. To factor in the growing impact of multiple Asian countries where these platforms aren’t always the go-to site for music streaming, more sources have been added.

In order to account for their real popularity in each relevant country, the below sources have been used along with the mentioned ratios that reflect the market share of each area.

Audio Streams
– South Korea : Genie streams * 3.05 (consistent with Gaon streaming numbers)
– Japan : AWA streams * 100/5.5 (AWA has 5.5% of the Japanese streaming market)
– Elsewhere : Spotify streams * (370 – 8.5 – 9.5 – 33 – 9) / 207 (370 million global subscribers minus 8.5 million from South Korea minus 9.5 million from Japan minus 33 million from China divided by the number of Spotify only users minus 9 million more Asian users) + Genie streams * 3.05 (uses Genie rather than Spotify to extrapolate markets like Taiwan, Thailand and Vietnam)

Video Streams
– China* : Xiami streams * 125/6.5 (Xiami has just over 5% of the Chinese streaming market)
– Elsewhere : Youtube views

*since 96.4% of Chinese streaming platforms are free users, that paid-for users pay less than $2 a month and that they are also used as video streaming platforms, their streams are weighted in par with YouTube streams.

Audio Stream value – 1500 plays equal 1 album unit
Video Stream value – 11,750 views equal 1 album unit

Equivalent Albums Sales (EAS) = ( Spotify * 310/207 + Genie * 3.05*2 + AWA * 100/5.5 ) / 1500 + ( Xiami * 125/6.5 + YouTube ) / 11750

Results

Total: 3,639,382 EAS

Most streamed tracks (EAS)

1. Ddu-Du Ddu-Du [Square Up]631,000
2. As If It’s Your Last [Orphan]509,000
3. Playing WIth Fire [Orphan] – 431,000
4. Boombayah [Orphan] – 365,000
5. Whistle [Orphan] – 364,000
6. Kill This Love [Kill This Love]302,000
7. Forever Young [Square Up] – 301,000
8. Kiss And Make Up [Orphan] – 279,000
9. Stay [Orphan] – 133,000
10. Really [Square Up] – 97,000

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BP fan

Hello I am new to this site, first of thank you for doing this. <3 Secondly, I wanted to ask if there is maybe a way to help you kind people to update this or maintain this page ? Every group for example has charts accounts and I or others could help send you the data so it might be less work for you. Their album called “THE ALBUM” (haha) for example got over 1.2M PHYSICAL sales alone and broke a lot of records. In CHINA for example THE ALBUM has 1 MILLION DIGITAL sales (on place 8th OVERALL and… Read more »

Bob

This page has been outdated for nearly 3 years. Please do a better job maintaining this site especially for female artists. Their YouTube channel is about to pass 18BILLION streams; that equates to at least 6 million CSPC from there alone. On Spotify they are sitting at 5.2billion total streams that equates to 5.2million CSPC. their debut album has also sold 1.3m physical sales on Goan charts alone.. the same album also has more than a million downloads from China. They also have multiple short length EPs that all have sold over 1million units. They have well over 13+m total… Read more »

Last edited 1 year ago by Bob
Fanofpop

18B YT streams is 1.7m cspc

Martin

No, the only thing that is disrespectful here, is you and your words. Not only are you disrespectful, but a liar and how dare you accuse the site of sexism. Over the past 6 months, there have been 13 updates or new studies, which breaks down as; 7 Female Artists (Miley, Gaga, Dua Lipa, Lauryn Hill, Selena, Taylor & Rihanna) 3 Male Artists (Neil Young, Stevie Wonder & Mannheim Steamroller) 2 Male Bands (Van Halen & BTS) 1 Mixed Group (Fugees) And has it never occurred to you, the reason more males have been studied (overall) is because they are… Read more »

lamtt

They have yet to study a bunch of artists that sold a lot more than blackpink or twice, it is not about male or female. There is also a “request your artist” section but the cut is over 30m I believe. Ultimately I don’t think you are paying the people working on these articles (and even if you were it is voluntary). Their studies take time and this site is not the only thing in their lives Your numbers are also wrong, their formula for yt streams is /11750 which means 18b = around 1.5m. Blackpink should be over 30m… Read more »

Last edited 1 year ago by lamtt
Fanofpop

What time is the Rihanna cspc coming out.

Fanofpop

🥳🥳🥳
Excited!

Mary

Comparing Blackpink to Bts & Exo isn’t a great comparison. Blackpink have released less than 50 songs, both EXO & BTS have other released 300+ songs including solos etc, not to mention they’ve been in the industry nearly twice as long in a male dominated industry. No one said that their total sales where even to those bands.

Last edited 1 year ago by Mary
Martin

He wasn’t comparing them, he was stating that BTS were updated due to their overall sales total, not because they are male, as was ridiculously stated by Bob. And you’re right, he didn’t say their total sales were equal to those acts, he said they haven’t been studied yet because their sales haven’t reached a total (yet) worthy of an analysis, whereas BTS have. So stop trying to misconstrue and alter, what has actually been said! I can’t speak for the others but I personally am getting extremely pissed off at reading these immature posts from idiotic and bitter fans… Read more »

Last edited 1 year ago by Martin
bprtbot2

update plz!

ludaluda

update this pls

Axel

Update!!!

lamtt

I’m hoping you guys update their numbers at some point

A.B.

This page is so old, the information is outdated so much, someone should do a a total information reset right here

Emiliano

Can you please update TWICE’s streaming numbers? Please, it is really hard to get an exact number of their YouTube views

djdj

Can you do an album and single sales for TWICE, just like BTS?They sold over 6 million physical albums in less than 4 years and became the best-selling K-pop girl group of all-time globally. They sold massive physical singles in Japan, massive physical albums in both Korea and Japan. Also,if I remember right, they have over 20 million or 30 million digital downloads in Korea(Gaon).Also,they have over 4 billion YouTube streams. Fancy MV gained 42.1 million views in 24 hours, became YouTube’s 7nd all-time record.

djdj

BlackPink is the revolution!The only girl group in the world to have 3 songs with over 1 billion YouTube Streams!And Kill This Love is coming for the 4th!By The way, they have released Square One and Square Two (both mini album),so Boombayah, Whistle, Playing With Fire and Stay should not be counted into “Orphan”

Oprah

What does orphan means? Lol

Carlos

Orphan as in they were released as digital/promotional singles not part of an album (some of them were released as part of the other albums, but their “debut” was as a singular release.