CSPC: Kelly Clarkson Popularity Analysis

kelly clarkson

Original Album Sales – Comments

2003 Thankful – 3,630,000
2004 Breakaway – 10,980,000
2007 My December – 1,510,000
2009 All I Ever Wanted – 1,750,000
2011 Stronger – 1,830,000
2013 Wrapped in Red – 1,140,000
2015 Piece by Piece – 460,000
2017 Meaning of Life – 300,000

A few years ago, it was possible to tag as flops recent albums of Clarkson. After selling nearly 11 million copies of Breakaway, she was unable to reach even 2 million. Now that she is up to 8 albums, we understand that the 2004 blockbuster was the exception rather than the rule.

In fact, ignoring that record we notice that Clarkson‘s trajectory is fairly consistent, although most recent releases are struggling in sales. My December is still a huge bomb. It sold less than 15% of its immediate predecessor and even with the decreasing market, its 2 follow ups outsold it.

At the end of the day, sales of 21,6 million units across 8 studio albums is very respectable in this day and age.

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One of the things that wasn’t discussed is that by the time this article was written, she was the only American Idol to cross 100 #1s worldwide. And even right now, she is STILL the only American Idol to do it. She is far and away the most successful person to come from AI or the shows that followed. Kelly is the back from which all of those artists stand on and that is not a small feat. I get that there is a lot of emphasis put on album sales, but I think there is a lot of additional… Read more »


You forgot the she is the most successful singer to come from an idol contest of all times.

You say she is unknown in relevant markets, but everyone knows who she is.

She is much more well known than Carrie Underwood who has sold nothing outside of North America.


I’m not even from the Western Hemisphere and I’ve known Kelly Clarkson since I was born


I’m not sure she took risks too soon. I mean, take a look at Pink when she released “Try This”. It was also a major drop in sales compared to “Missundaztood”. But when she released “I’m Not Dead” back in 2006, she was able to increase her sales by a great margin compared to “Try This”, and from then on she was able to stabilize her sales and even up her game with “Funhouse”. Of course there wasn’t a smash like her sophomore, but the market was already dropping in sales, so it was a general problem. Anyway, she kept… Read more »


Would you mind breaking down the WW sales of Stronger (WDKY) & Because of You further? Not that I’m complaining but your estimations are millions higher than mine!


Thank you for this!!

Kelly is a legend!!

And I’m very surprised with South Korean numbers… do you have more details?