CSPC: Madonna Popularity Analysis

Streaming Part 7

One the first version of this article was posted slightly more than one year ago, Hung Up had 25,1 million streams on Spotify while Girl Gone Wide had 25,6 million and Give Me All Your Luvin’ was up to 24,1 million. It means that while the former amassed 32,5 million new streams, those last two songs added a dreadful 4,4 million and 3,5 million streams respectively.

MDNA has a total of 110,000 equivalent album sales from streams, almost as much as its two predecessors. The reason is obviously completely different though as it mostly benefited from a booming streaming market. By now, the album already lost all its strength.

Rebel Heart album bombed, so did its singles. Despite being issued in 2015 with streaming numbers being massive, its three main tracks add for only 85 million, about a tenth of 2015 biggest hits did as stand-alone songs. Their current rate is also truly bad as Living For Love for example added a mere 3,6 million plays.

Bitch I’m Madonna used to death the presence of Nicki Minaj to amass strong YouTube views as they stand at 258 million. Still, even if during the streaming world those results are not good, they represent the equivalent of 195,000 units, a sizable addition to an album that sold only 900,000 units by itself.

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“Into The Groove” was released in Canada in 2 formats: Cass-single and 12″. Sold 100k copies there as RPM clearly states on their 1986-07-26 issue (at the time had 40k from “Into The Groove” cassette singles made it the best selling cassette single in Canada so far). You can read the original issue PDF scaning that also have other interesting info about other artists here: https://web.archive.org/web/20210124041521/https://worldradiohistory.com/CANADA/RPM/80s/1986/RPM-1986-07-26.pdf I’m sure it must be hard to find info about sales on most countries previous to the 00’s decade as most was only printed on weekly magazines or internal industry reports and still aren’t… Read more »


Hello MJD, I have been following your page for a couple of years now and I have always wondered what were your exact estimations of Madonna’s album sales in Asia, outside of Japan, like how much did each of her albums sell in Taiwan, Philippines, Thailand, Malaysia, India, Hong Kong etc.


Do you guys have a link to the claim of her Italian sales of “the first album” (1983)?


Please. Madame x?
Upgrade for albuns with streaming

Last edited 1 month ago by Marcelo
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