CSPC: Madonna Popularity Analysis

Confessions on a dance floor

Streaming Sales

Streaming is made up of two families – audio and video. Our CSPC methodology now includes both to better reflect the real popularity of each track. The main source of data for each avenue is respectively Spotify and YouTube. As detailed in the Fixing Log article, Spotify represents 132 million of the 212 million users of streaming platforms, while YouTube is pretty much the only video platform generating some revenue for the industry. Below is the equivalence set on the aforementioned article:

Audio Stream – 1500 plays equal 1 album unit
Video Stream – 11,750 views equal 1 album unit

Thus…

Equivalent Albums Sales = 212/132 * Spotify streams / 1500 + YouTube views / 11750

Streaming Part 1

Let’s be honest, those figures are not record breaking. Madonna‘s highest song in streaming Spotify figures from her first three albums is Material Girl which is under 50 million. The five singles extracted from True Blue add for 82 million – nothing to be ashamed of but also nowhere near the near 500 million combined of the main three tracks of its contemporary challenger Appetite For Destruction by the Guns N’ Roses. The story is the same on YouTube.

Still, the main strength of Madonna has never been one or two songs but an extensive catalog of hits instead. Thus, the over 300,000 equivalent albums sales generated by those songs’ streams, which are already quite decent, are only a first batch of streaming results out of eight.

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ChartGeek

Your numbers for sales before 2010 are so incomplete! I can’t believe you’re spreading false information this way! Some of Madonna physical singles even sold twice what you wrote they did! You should really contact her Record Labels to get the real info but not sure they have it available to get it to you (if they are lazy to even re-certify albums that sold multiple platinums more in some countries (for over 3 decades) I wouldn’t be that helpfull. Some of your single sales for Madonna are just US + UK and a little more sales (when those singles… Read more »

Kris

Why don’t you post your sources for these sales? If you have the “correct” information, then provide the sources to back it up.

Dimitris

Imo LIB was the most commercially successful Madonna single. Although it was released as the 5th single of the album, it managed to outsell all previously released with the exception of PDP which was released before the album release, which obviously boosted sales. Had it been the other way around, I believe the numbers would be like more than 5m for LIB and about 2 m for PDP. And if one takes into consideration that LIB, a summer anthem, as the 2nd single would be released in the beginning of summer 1986 and not in February, or the fact that… Read more »

Tony

She’s a spent force , get over it. Most successful single of all time ? Your having a laugh l😂 😂😂😂😂😂😂

TapestryCK

He said La Isla Bonita is Madonna’s most successful single, Not all time best.
You ARE SO BIASED!

Martin

Maybe that’s what he meant but the last paragraph does state “the most commercially successful single of all time”, not her most successful.

Last edited 1 month ago by Martin
Ignacio

After reading Madonna’s popularity analisys, the first thought I have is what if Youtube and Spotify would be exist since 1985, and the instant reply is that she would be still the biggest female artist of all times, easily in the top 3. Beside, she is the most pirated artist in all times (leaked albums, black market, piracy), countless unofficial channels in Youtube with her videos, shows, performances with dismissed views, etc.

Gabriel

Are you guys including the new versions of Frozen’s remixes in the Ray Of Light EAS? The song became viral on tik tok and she took advantage and realeased A LOT of versions. YOUTUBE: Madonna Vs Sickick – Frozen (feat. 070 Shake) 1,4 Milion Madonna Vs Sickick – Frozen (Firebou DML Remix) 7 milion Madonna – Frozen (Sickick Remix) | Circles Bob – Frozen (TikTok Remix) 11 milioon Madonna Vs. Sickick – Frozen (Sickick Remix) 8,3 milion Madonna Vs. Sickick – Frozen Remix – 2,7 milion = 30,4 milion on youtube One version of these on Spotify has more than… Read more »

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