I know you wonder what you are doing here. If you will change your behavior, that’s most likely not me who’s going to tell you that. Well, I still will. Choices do not need to be conscious to happen. Streaming creates different dynamics, a different way to live music experiences. When deciding which artist you go after, your choice may not be the same if you are on a retailer or logged intoSpotify.
In fact, there wasn’t only one reason to buy an album. Not all purchases had the same purpose Continue reading “Understanding: The Impact of Streaming versus yourself”