It starts with some random feelings. It then morphs into a lie. Uneducated people hear about it and make up conspiracy theories. It all ends up a huge mess that creates a myth. This scenario happens day in day out. I can’t point out all of them, but at least when I read rubbish about charts and sales I can try to block it before it propagates all over the web. The last master in making up lies to get into the spotlight is the website Hits Daily Double. Continue reading “Rubbish Alert: the childish drama of Hits Daily Double”
In an era in which everybody who achieves 15 minutes of fame is labelled a “Legend!!!” – like comments by some, we may wonder which word would fit well someone of the stature of Bob Marley. The utterly iconic Reggae singer crossed over cultures, boundaries and generations to become way more than a simple singer. He is one of the World’s main flagships of love, peace and respect. More than 36 years after his death Marley‘s face remains widely known in every Continue reading “CSPC: Bob Marley Popularity Analysis”
I know you wonder what you are doing here. If you will change your behavior, that’s most likely not me who’s going to tell you that. Well, I still will. Choices do not need to be conscious to happen. Streaming creates different dynamics, a different way to live music experiences. When deciding which artist you go after, your choice may not be the same if you are on a retailer or logged intoSpotify.
In fact, there wasn’t only one reason to buy an album. Not all purchases had the same purpose Continue reading “Understanding: The Impact of Streaming versus yourself”
Living species always need to adapt to their context in order to survive. For businesses, the situation is no different. As streaming is fully changing the music industry, its actors, both the labels as well as the artists need to update their way of building their careers in order to stay relevant. Which adjustments do they need to do? Can all artists react positively or are some of them poised to fallinto obscurity?
As we pointed out inside the first part of this set of 3 articles, the Media which links the music industry to the general public, is fast transitioning from Continue reading “Understanding: The Impact of Streaming versus your Fave Artist (& his label)”
Streaming is organically increasing. When I first wrote The Music Industry, an infinite journey way back in early 2014 I concluded the study with the chapter titled The Future, which determined how the industry would be by 2020. One section in that article covered Streaming vs Downloads, the War is open. In fact, for most people it was still unclear that streaming was going to take over from downloads – let alone physical sales. Half-way between 2014 and 2020, there is no doubt anymore about streaming dominating the industry. Plenty of questions remain though. Continue reading “Understanding: The Impact of Streaming versus the Music Industry”
Macklemore is special. How many artists can claim multiple Hot 100 #1 hits while building their entire career by themselves? Actually, he is the one. After a dozen years trying to step up into the music business his album
The ultimate hit machine. Since she began her career in 2005 the Barbarian superstar Rihanna has been stacking hit records the same way Cristiano Ronaldo stacks goals. Breaking records for more than 10 years in a row isn’t a Continue reading “CSPC: Rihanna Popularity Analysis”
Nobody would seriously expect a 65 year old singer to register the best selling album of the year with fresh new material in any given relevant market. However, the French singer Renaud did just that in 2016 in his native country. Even ferocious competition from Céline Dion Continue reading “CSPC: Renaud Popularity Analysis”
Bohemian Rhapsody, Don’t Stop Me Now, Under Pressure, I Want to Break Free, We Will Rock You, We Are The Champions, Another One Bites the Dust, etc. the list of songs by Queen speaks for itself. The Freddie Mercury-led band from London, UK, shook Continue reading “CSPC: Queen Popularity Analysis”
It has been 19 months since I introduced to you the Commensurate Sales to Popularity Concept, nicknamed CSPC, in March 2016. During this timeframe I, with the precious help of Hernan Lopez and Anthony Blanchard, studied 69 artists, 639 albums plus countless singles and stand-alone tracks worth a gigantic 6,5 billion Continue reading “CSPC: Data Collector”