CSPC: Ariana Grande Popularity Analysis

ariana-grande-610x339

Digital Singles Sales – Part 2
Dangerous Woman (2016) – 1,047,000 equivalent albums

Dangerous Woman – 1,900,000
Into You – 1,530,000
Side To Side – 2,400,000
Be Alright – 340,000
Greedy – 260,000
Everyday – 200,000
Remaining tracks – 350,000

Orphan – 744,000 equivalent albums

Beauty And The Beast – 750,000
Last Christmas – 350,000
Santa Tell Me – 980,000
Focus – 1,280,000
Boys Like You – 100,000
Over and Over Again – 270,000
Heatstroke – 120,000
Get On Your Knees – 210,000
Remaining tracks – 900,000

Dangerous Woman had mixed fortunes. Its first 3 singles sold around 2 million units a piece which is fairly solid by 2016 standards. It doesn’t match the success of My Everything though.

Apart from her studio albums, Grande issued various stand-alone tracks. The highest selling title among them is Focus which was initially expected to be the lead single of Dangerous Woman, but it ended up being dropped from the standard edition of the album.

The most successful Orphan song may be Santa Tell Me. It is difficult to impose a fresh new Christmas tune. It’s even more difficult given Santa Tell Me wasn’t fully promoted. It was released via an EP, without a proper Christmas-themed album coming out. Slowly but surely the song is amassing sales and streams every Christmas.

9 thoughts on “CSPC: Ariana Grande Popularity Analysis”

  1. Why her mexican sales are so low? She’s big there, she sold out 3 arena date in that country. 80k-100k is more accurate. I know her certifications are after they included sps but still seems low.

    DW sold 180k units in the UK, even big streaming artist like ed sheeran and justin bieber “streams” only represents 30-25% to his UK album, why with Ariana is +65%?? . 110k looks accurate.

    I think DW reached the 1,2M mark sales ww!

    1. Hi Generis!

      You can’t compare albums from different years considering how fast streaming is evolving. Then, a big difference between Ariana and the others you quoted (Bieber, Sheeran, Selena) is that she started after appearance of streaming. The remaining 3 artists have a fanbase used to buy her records, from a generation that did buy records. The huge majority of Ariana’s fans never bought an album in their lifetime. The UK figure is accurate as it is, it has been worked out thanks to weekly ranking inside the streaming chart. In all countries, she always performed insanely better on streams than on sales.

      It is obvious and 100% safe and official that DW is nowhere near 1,2m WW – it shipped less than 900k units in 2016 and added only 10% to its shipments in 2017.

      1. Even drake his streams in the UK doesn’t represent +60% of his sales, but to be honest this time i doesn’t have receipts.
        I read you use streams to calculate sales (selena) in Asia but isn’t better touring? Also, Ariana is a bigger touring/singles sales/streaming than selena in the UK, Ariana selling only 20k more than her in the UK seems weird.

  2. No way revival sold more than DW in brazil/mexico and almost the same in asia when ariana is by far bigger than her in those markets.
    America: 625k
    US: 400k
    Canada: 50k
    Mexico: 85k
    Brazil: 50k
    Argentina: N/A

    Asia/Japan: 250k
    Australia/NZ: 30k

    Europe: 250k
    UK: 110k
    Rest: 100k
    Total: 1,150,000

Leave a Reply

Your email address will not be published. Required fields are marked *