Digital Singles Sales – Part 1
As a reminder, the weighting is done with a 10 to 1 ratio between one album and one digital single.
Don’t Forget (2008) – 430,000 equivalent albums
La La Land – 1,200,000
Get Back – 700,000
On the Line – 300,000
Don’t Forget – 1,300,000
Remaining tracks – 800,000
Here We Go Again (2009) – 265,000 equivalent albums
Here We Go Again – 1,100,000
Catch Me – 400,000
Remember December – 250,000
Remaining tracks – 900,000
Unbroken (2011) – 670,000 equivalent albums
Unbroken – 200,000
Fix a Heart – 300,000
Give Your Heart a Break – 2,600,000
Skyscraper – 2,400,000
Remaining tracks – 1,200,000
After studying the examples of Justin Bieber, Miley Cyrus and One Direction, the pattern of download sales of Demi won’t come as a surprise to you. Just like them, her results are noticeable by their consistency with album tracks selling a relevant share of her biggest hits.
Give Your Heart a Break is the only song selling more than 1,3 million from her first three albums, shifting twice that amount. Nevertheless the aforementioned situation creates a total of 13,65 million units sold by those tracks.
We’ve already met various artists selling way more download singles in absolute terms. Putting things into their context, the 6,7 million singles sold by tunes from Unbroken represent 670,000 equivalent album sales, nearly as much as the 775,000 copies sold in album format, thus this format brings the diva a tremendous addition to the strength of her discography.