# CSPC: Linkin Park Popularity Analysis

###### Streaming Sales

Streaming is made up of two families – audio and video. Our CSPC methodology now includes both to better reflect the real popularity of each track. The main source of data for each avenue is respectively Spotify and YouTube. As detailed in the Fixing Log article, Spotify represents 132 million of the 212 million users of streaming platforms, while YouTube is pretty much the only video platform generating some revenue for the industry. Below is the equivalence set on the aforementioned article:

Audio Stream – 1500 plays equal 1 album unit
Video Stream – 11,750 views equal 1 album unit

Thus…

Equivalent Albums Sales = 212/132 * Spotify streams / 1500 + YouTube views / 11750

##### Streaming Part 1

In a Coldplay-like way, both Hybrid Theory and Meteora have magnificent streams. Each of them contain one blockbuster smash at more than 200 million Spotify streams, In The End and Numb. Please notice this latter song doesn’t include the Numb / Encore mash-up, which makes this tally simply unbelieveable.

All album tracks from both albums are impressively strong too, creating equivalent album sales of 780,000 and 693,000 units respectively.

## 17 thoughts on “CSPC: Linkin Park Popularity Analysis”

1. Tony says:

Hi everyone!
I reversed MJD’s formulas to determine the CSP for each track. We could interpret this as the CSP total “due to” a track, so its success.

I have calculated the top 10 below (All songs):
Song [Album] = CSP total (millions sales equivalent)

In The End [Hybrid Theory] = 11,18
Numb [Meteora] = 6,45
Numb / Encore [Collision Course] = 4,58
One Step Closer [Hybrid Theory] = 3,25
What I’ve Done [Minutes To Midnight] = 3,17
Papercut [Hybrid Theory] = 3,08
Crawling [Hybrid Theory] = 2,82
Faint [Meteora] = 2,54
Bleed It Out [Minutes To Midnight] = 2,41
Breaking The Habit [Meteora] = 1,76

None of the titles in the top 10 is released after the release of “Minutes to Midnight”. This confirms that, for almost ten years, the group can not meet the success of their careers start.

If you have any question/remarks about the method/calculation I used to obtained these numbers, I will be pleased to answer you.
Tony

2. Guilherme Gomes says:

Hello, My name is Guilherme, I’m your ”xará” (”Xará” in my language means a person who has the same name as your). I’m from Brazil.

I need to say that your job about charts and sales is amazing, I love that, congratulations and thank you.

Once again, thank you very much and love from Brazil!

1. Hello Guilherme!

Também posso falar Português 😉

To not disturb other users, just answering you that Evanescence is on the pipe as they feature among 00s biggest acts! Thanks a lot for all your nice words 🙂

3. anthony says:

Hello dear MJD congratulations for the CSPC analysis of Linkin Park ; then as I said in the old posts, I’d be very curious about the CSPC analysis on The Beatles especially after all their remastered albums of 2009-2010 have returned in the ranking of the most ‘sold albums as Biliboard.

4. Nick says:

Amazing job! I hope to see Linkin Park return to form on their upcoming album which is due for early 2017. Also, THP wasn’t meant to be a commercial success since the beginning. The band stated that they knew it wasn’t going to sell millions but they wanted to go against what was being played on Alternative/Rock radio today. Hopefully, their next album brings them back into the mainstream because I think they still have the fanbase and power to do so if they really want.

5. Nick says:

So would this make Coldplay the best selling band of the 21st century so far and Linkin Park the 2nd best selling band of this century?

1. Hello Nick!

On my articles I focus on created value rather than units sold and in fact Coldplay is the band that created the most value since 2000 to date, followed by Linkin Park.

In terms of albums equivalent sold since 2000, catalog bands, most notably The Beatles, would need to be considered as well. Then, in terms of unweighted units sold, one would have to check the case of the Black Eyed Peas as they moved a ridiculous amount of digital singles.

Obviously and as highlighted by the CSPC, I’m 100% inclined to believe the first category makes the most sense.

6. anthony says:

I’m sorry again for disorde dear friend MJD, but I’d be really curious to know when you analyzed the Beatles, also because many sites say that is the best selling album Sgt. Pepper’s Lonely Hearts Club Band while others say that apart the collection the Beatles 1 (ONE), is the biggest selling album Abbey Road. Sorry again for the insistence, but I hope you will answer me !!!

1. anthony says:

disorder

7. Daniel says:

Great Job! 😀

8. Danny says:

C’mon, give us Queen! Pretty please? I know it’s a lot of work, with a million albums, singles, videos and compilations, but pretty please?

9. Nathan says:

It is tragic that the singer hung himself.
May he rest in peace.

I will add, that as you have JUST finished assessing LINKIN PARKS sales
we have a rare opportunity to see how a band/artists sales shift at the untimely death of the main member.

Once again………a moment of silence for Chester………one of the best of the past 20 years

10. RLAAMJR says:

Why does he have to? There are billions of people who never got fame, who had bigger problems and have a rougher life…

My favorite rock band.

Rest in peace Chester. 🙁

11. Jordan says:

MJD can you do Lana Del Rey? I can’t find her total sales for Ultraviolence or Honeymoon, and estimates for BTD are probably outdated by now. She’s releasing a new album now so I guess it’s good timing.

Thanks a lot.

12. RLAAMJR says:

I think the reason of decrease on albums sales is because they release their album like every after 3 years which is too long that their fans might have found love to other music artists/bands when Linkin Park was out of the music scene.

But All the songs of their first album are great, I never imagined to love all of them.

I hope they’ll never stop making music. They should look for somebody to take (not replace) Chester’s part so their loyal fans will always be happy to continue to collect their albums.

1. I agree! Along with John Lennon, Jimi Hendrix, Jim Morrison, David Bowie, Freddie Mercury, Ronnie James Dio, Janis Joplin, Brad Delp, Kurt Cobain, Layne Staley, Scott Weiland, Chris Cornell, and to a less extent, Bon Scott, no one can truly replace Chester. He joined the ranks of all the deceased rock vocalist I’ve mentioned. If Linkin Park can get someone who sounds almost exactly like him with a very similar ability and range as a tribute, then. It would make me feel like if he was still around nostalgically. Alice In Chains have done that move before and it was passable for them.

In the next few years or so, LP will be considered as a classic rock band. They gotta focus a little more on nostalgia these days. That’s what makes people buy/stream music and go to concerts.

13. Kaito says:

UPDATE – RIAA.com

Hybrid Theory – Platinum x 11
Meteora – Platinum x 7
Minutes to Midnight – Platinum x 4
A Thousand Suns – Platinum
Living Things – Platinum
The Hunting Party – Platinum